NOW BOOKING PROJECTS FOR 2027
DESIGN WITH GRAVITATIONAL PULL
A FEW SPOTS AT A TIME
NOW BOOKING PROJECTS FOR 2027
DESIGN WITH GRAVITATIONAL PULL
A FEW SPOTS AT A TIME
Six years as Equinom’s on-call designer: two full websites, every animation on them, and more white papers than I can count, through every change of direction.
PLAN SOMETHING LIKE THIS →
Equinom started out breeding crops for plantbased products and grew into two businesses. Manna™ is AI software that tells millers and bakers how their wheat and flour will behave before it hits production. Equinom Sesame breeds non-GMO sesame that can be harvested by machine, grown from the USA to Zambia. Both are complex science, sold to very practical people: millers, bakers, growers and investors. Equinom needed one designer who knew the brand inside out and could make all of it look clear and trustworthy.
A full redesign and rebuild of both websites, including every animation on them: equi-nom.com for the Manna™ software and equinomsesame.com for the sesame business. Around them, six years of everything else: white papers, presentations, trade fair stands and print. Every time the company changed direction, the brand moved with it, and nobody ever had to re-brief me.
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Still in orbit after six years. Equinom went from breeding sesame to selling AI software to millers and bakers, and one family look carries across both, from the websites to the trade fair floor. Today their sesame grows in 13 countries on more than 35,000 hectares, and it has been a joy to grow the brand alongside them.
Six years, two websites and more white papers than we can count. Steffanie makes our complex science look clear and trustworthy, and she has kept our brand consistent through every change of direction.
I take on a few projects at a time, so each one gets my full attention. Tell me what you're working on and I'll let you know if there's a spot.
